The Fine Print

David Armano is Global Strategy Director: Key Accounts at Edelman Digital. This is his personal digital property where he shares insights, ideas and opinions on integrated marketing and digital communications.  

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Friday, July 21, 2006

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» Marketing the Experience - It's Emotional from Results Revolution - Getting Real Marketing Results for Small Business
Just so everyone knows that I'm not alone in my fight - you really are selling an experience. Quit trying to sell a commodity. Thanks Logic Emotion for posting this quote of the day: “The alternative is to compete [Read More]

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