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David Armano is Global Strategy Director: Key Accounts at Edelman Digital. This is his personal digital property where he shares insights, ideas and opinions on integrated marketing and digital communications.  

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Friday, May 11, 2007


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» Persona Ecosystems from Marketing & Strategy Innovation Blog
by: David Armano Leisa over at Disambiguity says Yes, you should be using personas. I agree. And I would take it one step further. In addition to using personas, shouldnt we take a step back and visualize the pe... [Read More]


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